- UX Selling | UXcamp Berlin 2009
"Dies ist das halbwegs geordnete Protokoll der Ergebnisse eines dreiteiligen Workshops zur Frage, wie man den Wert von UX als externer Berater oder Angestellter innerhalb einer Organisation vermittelt. "
- Selling the Value of UX to Mgmt | IxDA Discussion
"What successful arguments about UX value have you made to management? What are some good discussion points?"
- Corporate Usability Maturity: Stages 1-4 | Jakob Nielsen
"As their usability approach matures, organizations typically progress through the same sequence of stages, from initial hostility to widespread reliance on user research."
- Corporate Usability Maturity: Stages 5-8 | Jakob Nielsen
"An organization that reaches the managed usability stage still has far to go to reach usability nirvana. Attaining these higher maturity levels requires many years of effort."
- A Kit For Building User Experience Teams in R&D Organizations | SlideShare
"User Experience practice needs to be embedded more securely into product development lifecycle activities."
- A “to do” list for integrating design into your organization | Cooper Journal
"Most execs who want to integrate design into their organizations (or expand the role of an existing team) ask us for help with training, establishing some best practices, or perhaps developing some design tools. Sooner or later, though, real success with such efforts requires attention to five different areas."