Design als vierte Kraft im Staat in Organisationen?

Paula Wellings stellt im Adaptive Path Blog „Richtlinien für Design Research“ vor, die sie analog zu den Journalismus Richtlinien von Kovach und Rosenstiel entwickelt hat. Und sie geht noch einen Schritt weiter und schlägt vor Design als „vierte Kraft“ in Organisationen anzusehen.

  1. Design research’s first obligation is to the truth.
  2. Its first loyalty is to the citizens.
  3. Its essence is discipline of verification.
  4. Its practitioners must maintain an independence from those they cover.
  5. It must serve as an independent monitor of power.
  6. It must provide a forum for public criticism and compromise.
  7. It must strive to make the significant interesting, and relevant.
  8. It must keep the news comprehensive and proportional.
  9. Its practitioners must be allowed to exercise their personal conscience

Als vierte Kraft soll Design Research das Folgende leisten:

Design research can effectively provide our clients with the information they need to be thoughtful, responsive and entrepreneurial for the people they seek to serve. Our findings can support organizations in making people-centered, experience-oriented decision, be those decisions regarding possible features, product requirements, design criteria, product roadmaps, innovation direction, or new opportunities.

Die Regeln lesen sich gut, klingen beindruckend und inspirierend. Was mich an ihnen stört, bringt ein Artikel im Guardian (bezogen auf die Journalismus Regeln) sehr schön auf den Punkt:

Where the book goes off the rails […] is when it becomes too American for its own good, succumbing to self-importance and worthiness. When it becomes clear that this searching inquest into journalism will make the Hutton inquiry look like a doorstep interview, you begin to wonder about the recovery operation’s sense of proportion.

Adaptive Path: Design research as the Fourth Estate

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