Innovation as a Learning Process

19. Januar 2010 in Design, Videos |

Dieses Video stellt den Inhalt den Artikels “Innovation as a Learning Process: Embedding Design Thinking” von Sara Beckman and Michael Barry vor, der den 2009er California Management Review Accenture Award gewonnen hat.

Was für ein Preis das auch sein mag – der Artikel und das Video loht sich auf jeden Fall.

In their article, Beckman and Barry outline four core elements of design thinking — observation, framing, imperatives (needs or design principles), and solutions.

They ground these elements of design thinking in models of how people learn, describing which learning style is best suited to each element of design thinking. By doing so, they provide a model for achieving innovation among members of a team with different learning styles. Their model can be applied across a wide range of sectors, from hardware and software products to services to architecture.

→ Beckman and Barry: Innovation as a Learning Process (.pdf)