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Lesenswertes vom 25.08.2010

  • Giving research a design twist | Design Studies at Dundee
    "Next time you hear the word “research”, or if you are assigned with a task to do some research in Design Studies or for a studio project, think about the colourful fun stuff you can do."
  • Agile and UX Coaching | Anders Ramsay.com
    "Just like the Agile Coach is not part of a team but helps the team undergo the transformation from a traditional to an Agile approach, so too does a UX Coach help Agile teams undergo a similar transformation, from UX being a vaguely mysterious notion to something that is just another normal part of an Agile project lifecycle."
  • We are all designers | Perception Is The Experience
    "There are many changes to the way 'we've always designed' when adopting an Agile philosophy. This post will focus on one realization I've made recently – there are no job titles, we are all designers. "

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Lesenswertes vom 27.07.2010 | User Research Edition

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Lesenswertes vom 12.07.2010 – User Testing

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Schluss mit Design Empfehlungen

…empfiehlt Jared Spool im Johnny Holland Magazine:

It’s easy to believe them when clients ask us, designers, to make recommendations. We want to believe they love us for our wisdom, knowledge, and experience. They want our advice. And we love giving them advice. It makes us feel smart—like they finally “get” what we’re about. They want to do the right thing and we know how to help them. So, why is it bad to make design recommendations? […]

Simple: The recommendations don’t work. […] Interestingly, in our research, the best teams don’t use recommendations. Instead they use an experimentation approach.

Er plädiert dafür, dass wir zuerst diskutieren welche Ursachen es für beobachtetes Nutzerverhalten gibt, daraus Thesen ableiten und diese im Anschluss überprüfen.

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Lesenswertes vom 21.12.2009 – Über User Research

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User Research bei Google und YouTube

Nachdem ich bereits über Design und User Research bei Apple geschrieben habe, gibt es diesmal ein paar Informationen über Google…

Google has always had the mantra of ‚focus on the user and all else will follow‘, so the company puts a significant amount of effort into researching its users. In fact, Au estimates that 30 to 40 per cent of her 200-strong worldwide user experience team is compromised of user researchers. […]
„We also use a variety of methods, whether it’s quantitative analysis, data mining or surveys, and do quite a bit of ethnographic work, too. While it’s easy to design for people like yourself, it’s hard to design for people in a totally different environment, so we’ve done field studies and rapid prototyping to better understand what their needs are and how they’re using the internet.“ […]
„Search is such a fragile interface. It’s humbling to see how the slightest changes in design, just pixel-level changes or barely perceptible changes to colours, can have such a dramatic impact on usage and revenue. At Google, we’re in a unique position to measure the impact of design on the business, and we take advantage of that opportunity to make design decisions based on evidence.“

…und YouTube…

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