Analyse

Kim Goodwin liefert in einem Interview eine gute Zusammenfassung, welche Schritte während einer Kontextanalyse durchgeführt werden sollten:

We focus on the context of use, looking at how people behave in their environment, whether that’s an office or an operating room, or on the train somewhere. We can be investigating an existing version of a product, a competitive product, or even a paper and sneaker-net version of something that doesn’t exist in a digital form yet.

In our research, we focus on uncovering how people use their existing tools and what mental models people have about their tasks. We also investigate how people currently accomplish their tasks, where they experience frustrations, and where there are opportunities for improvement.

…außerdem erzählt sie, wie bei Cooper die Ergebnisse doumentiert und weiterverwendet werden (als Personas, Scenarios, User Requirements, etc.).

Lindsay Ellerby geht in einem Artikel genauer darauf ein, wie Daten einer Kontextanalyse in nutzbare Informationen umgewandelt werden können:

Conducting primary user research such as in-depth interviews or field studies can be fairly straightforward, when compared with what you face upon returning to the office with piles of notes, sketches, user journals, and audio and video recordings. You may ask, What should I do with all this data? and How do I turn it into something meaningful?
[...] In this article, I will outline an approach to gleaning insights from primary qualitative research data.

Ihre (vier) Schritte sind zwar nicht bahnbrechend neu, aber treffend und gut beschrieben.

→ Analysis, Plus Synthesis: Turning Data into Insights
→ Goal-Directed Design: An Interview with Kim Goodwin